neeto Marketing Updates for December
Recap of achievements in 2023.
Wishing everyone a Happy New Year! As we reflect on December, a month marked by a more relaxed pace due to vacations, let's delve into our marketing updates. In this marketing update, we will provide an overview of the marketing initiatives undertaken during December and recap the initiatives from the last quarter, highlighting key metrics and highlights. Let's dive in!
Latest on the blogs and posts
In addition to our blog contributions, we launched "neeto Design Shots" which is aligned with "neeto Design Decision". Unlike the video format of the latter, "Design Shots" conveys design insights through easily digestible and swipeable visual snippets.
Below are some of the blogs and posts we released in December:
neeto Design Shots: Consistency in the way we are showing the Delete option across neeto products
Here are some stats from our blogs
Total blog subscribers: 133
Number of new subscribers added in the last month: 2
Total views on different blogs in the last month: 1170 (up 22%)
LinkedIn updates
Total number of followers on LinkedIn: 505
New followers added in the last month: 12 (down 7.6%)
Number of page views in the last month: 695 (up 50%)
Unique Visitors in the last month: 234 (up 46%)
Youtube channel metrics
Total number of subscribers: 61
New followers added in the last month: 24 (up 64%)
Total number of channel views in the last month: 126 (down 47%)
Total number of watch hours in the last month: 2 hours ( down 44%)
Website metrics
Total number of page views: 3789
Product metrics
Currently, we are live with these six products - neetoChat, neetoDesk, neetoKB, neetoForm, neetoInvoice & neetoCal.
Here are some high-level metrics for these products. All the data is for December 2023. This data excludes the records created by people working at the company.
Number of new organizations created in the last month: 77 (up 16.6%)
Number of form submissions in the neetoForm: 76 (down 52%)
Number of invoices generated in neetoInvoice: 47 (up 17.5%)
Number of chat conversations generated in neetoChat: 5 (down 66%)
Number of chat messages generated in neetoChat: 32 (down 74%)
Number of tickets created in neetoDesk: 353 (down 21.4%)
Number of new articles created in neetoKB: 299 (up 52%)
Number of new meeting links created in neetoCal: 71 (up 33%)
Number of meetings booked using neetoCal: 551 (down 23%)
Payment metrics
The total payment units(across all currencies) collected using neetoCal was 20,846.05. Here is the breakdown.
681.50 EUR
19,957.80 GBP
207.00 USD
Revenue
We earned zero revenue in December 2023.
Recap of 2023
We had a remarkable year in 2023, starting with the successful launch of our first product, neetoCal. We quickly reached over 500 subscribers on LinkedIn and made significant improvements to our products. Additionally, we introduced new initiatives such as neeto Design shots and decisions, and started building our presence on YouTube and Instagram, and gave our website a complete revamp.
neetoCal gained traction swiftly after its launch, and our users have conducted a total transaction value of 1,07,022.30 while efficiently managing their meetings. Throughout the year, we published 37 blogs covering a range of topics, from product updates and marketing initiatives like design shots and decisions to more general subjects such as interest rate movements and optimizing mental health through scheduling software.
For your convenience, here are the links to some of the blogs and posts in case you missed them:
We are thrilled to embark on 2024 with the anticipation of launching several new products that we have diligently worked on, including neetoForm, neetoInvoice, neetoDesk, and more. Stay tuned for exciting developments, and be sure to explore the features of neeto products.